FOR IMMEDIATE RELEASE
Contact: John Maihos
Tel: (978) 882-0456
LOCAL COMPANY HIRES LOCAL TALENT
Blue Vase Marketing Adds Laura Benincasa Wheeler as Director of Digital Marketing
BEVERLY, MA: Laura Benincasa Wheeler has joined the Blue Vase Marketing team as the Director of Digital Marketing, bringing with her more than 15 years of marketing, operations and digital branding experience. A skilled online strategist and analyst, Wheeler will integrate Blue Vase Marketing’s direct marketing platform into online, mobile and digital marketing technologies.
“I’m thrilled to be leading the digital initiatives at Blue Vase Marketing,” admitted Wheeler. “They are a leader in the Direct Response Marketing industry, and I am excited to learn from their leadership and share my expertise.”
With a bachelor’s degree in English from Salem State College and a Master’s of Education degree in Business Education from EasternNazareneCollege, Wheeler has spent time in both the business and the educational worlds. She recently worked for the National Association of Corporate Directors in Boston and prior to that role she was a business education teacher in ManchesterEssexRegionalSchool District. Wheeler lives in Manchester and joins a fellow NorthShore alumnus in her new role: Michael Alden, President of Blue Vase Marketing, is a graduate of BeverlyHigh School and resides in his hometown as well.
According to Alden, “Blue Vase Marketing became a leader in infomerical marketing in just four years, but we were missing the online community. In Laura, we recognized an extremely qualified digital marketing expert. She fills a void in our company, and we expect to grow our Internet presence to build our brands and expand our products’ reach into all new markets.”
Blue Vase Marketing, LLC was founded in Beverly Massachusetts in February, 2009 by local business entrepreneur and attorney, Michael Alden. A proud native of Beverly, Alden’s unique business perspective coupled with his legal background has enabled Blue Vase Marketing to become one of the fastest growing companies on the NorthShore. What started only a few short years ago as a small call center with 10 total employees has grown to a 110 employee premier Direct Response firm providing full service turnkey solutions for Campaign Management of Direct Response Marketing products. To facilitate its business, Blue Vase Marketing has dedicated itself to remaining locally owned and operated by focusing its recruiting efforts on the MassachusettsNorthShore area with company employment ranks comprised almost exclusively of NorthShore residents.
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